Through our work, we change behavior. No small feat, to be certain. But through our years of experience, we’ve come to realize that to affect change is to instigate growth for retailers and brands alike.
We provide relevant disruption, we shake shoppers out of habit,
we move shoppers to act.
We share a set of common values that drive our success, all built on our view of the world that is fiercely independent and pathologically forward-thinking. To get where we want to go we take the most direct route.
And we do this by trusting in each other and getting things done, no matter what. It's a culture that breeds positive results for our clients too, as we consistently create and implement powerful campaigns that directly influence shoppers' behavior.
...and it is this obsession, married with our need for progress and change, that feeds our ability to connect with shoppers everywhere – whether traditional retail environments or across emerging digital spaces.
We make it our job to understand how shoppers behave all the way along their shopping journeys, so we can connect with them the next time they shop. But, understanding shopper behavior is only part of the story: knowing how and where to talk to them is critical.
And we pride ourselves in our ability to make shopper connections everywhere. Central to our approach is our Shopper's Journey™ tool, a proprietary methodology for identifying insights and activating brands against them.
SOUTHFIELD, Mich., May 22, 2013 /PRNewswire/ — Today MARS Advertising, a leading shopper marketing company, announces an exciting new global partnership with Concentric, the leader in agent-based modeling (ABM) software applications for marketing simulations. The partnership will integrate one of … Continue reading
MARS’ own Todd Hudgens meets up with Bear Grylls of “Man vs. Wild” while conducting store checks at Walmart Store #100.
SOUTHFIELD, Mich., April 11, 2013 /PRNewswire/ – MARS Advertising announced today that it has once again been named in the HUB Top-20 Shopper Marketing Excellence Survey as one of the top Shopper Marketing agencies in the United States. MARS also proudly … Continue reading
The Redwood Forest started with a seed. The Great Wall started with a stone. The Declaration of Independence started with a word. Great things have humble beginnings. They start small. For Martians, every day is a chance to start something. A chance to help someone. A chance to live healthier. A chance to improve yourself. So we’re starting small and helping our employees change their lives and the lives of others, and making it a company-wide objective, by committing $1,000,000 in time and money to worthy causes. Check back with us to find out how our small starts become much, much larger things.